TikTok Earnings Calculator

What a TikTok following earns from the creator fund, gifts, sponsorships and a product.

TikTok pays per thousand qualified views, and the rate is low. The money on the platform mostly arrives through sponsorships, gifts during live streams and a product the audience buys.

Enter your views, the payout rate you have seen, your sponsorship and live income, and this calculator shows the monthly total and what each stream contributes.

At a glance

What you enter: Views per month, Share of views that qualify for payout, Payout per 1,000 qualified views, Sponsored deals per month, Price per sponsored deal, Live gifts and subscriptions per month, Product sales per month, Price per product, Monthly costs
What you get: Revenue per month, Revenue per year, Creator payout, Revenue per 1,000 views, Sponsorship revenue
Formula shown: Yes - every step, right below your results.
Cost and privacy: Free, no account needed, and nothing you type is stored.

See worked examples ↓ Read the FAQ ↓ Share this calculator ↓

Views per month

Share of views that qualify for payout

Not every view counts towards the creator payout.

Payout per 1,000 qualified views

Read this from your own dashboard; it varies widely by country and audience.

How to use the TikTok Earnings Calculator

1 Enter Views per month
2 Enter Share of views that qualify for payout - Not every view counts towards the creator payout.
3 Enter Payout per 1,000 qualified views - Read this from your own dashboard; it varies widely by country and audience.
4 Enter Sponsored deals per month
5 Enter Price per sponsored deal
6 Enter Live gifts and subscriptions per month
7 Enter Product sales per month
8 Enter Price per product
9 Enter Monthly costs
10 Press Calculate. You get Revenue per month, Revenue per year, Creator payout, Revenue per 1,000 views, Sponsorship revenue, and every intermediate step stays visible under “How is this calculated?”
11 Change one number at a time to see what moves the result - that is usually the most useful thing a calculator can tell you.

Worked examples

Real numbers run through this calculator. Open any example to load it into the form above and change it.

1,500,000 views a month with two sponsored deals

A 45% qualified share at $0.40 per 1,000, two deals at $700 and $250 of live gifts.

You enter

Views per month: 1,500,000
Share of views that qualify for payout: 45%
Payout per 1,000 qualified views: $0.40
Sponsored deals per month: 2
Price per sponsored deal: $700.00
Live gifts and subscriptions per month: $250.00
Product sales per month: 0
Price per product: $0.00
Monthly costs: $120.00

You get

Revenue per month: $1,920.00
Revenue per year: $23,040.00
Creator payout: $270.00
Revenue per 1,000 views: $1.28
Sponsorship revenue: $1,400.00

Of the 1,500,000 views, 675,000 qualify for payout, which pays $270.00. Sponsorships bring $1,400.00 and live gifts $250.00, so the month is $1,920.00 or $23,040.00 a year, which is $1.28 per 1,000 views. The payout is only 14.1% of that, and $1,000 a month from the payout alone would need about 5,555,556 views. Reaching a $3,000.00 month would take 3.54 sponsored deals at $700.00 after the other streams. These are gross figures, before the $120.00 of monthly costs and before tax.

Open this example in the calculator →

400,000 views a month with a product

A 60% qualified share at $0.70 per 1,000, one deal at $250, $60 of gifts and 15 product sales at $30.

You enter

Views per month: 400,000
Share of views that qualify for payout: 60%
Payout per 1,000 qualified views: $0.70
Sponsored deals per month: 1
Price per sponsored deal: $250.00
Live gifts and subscriptions per month: $60.00
Product sales per month: 15
Price per product: $30.00
Monthly costs: $80.00

You get

Revenue per month: $928.00
Revenue per year: $11,136.00
Creator payout: $168.00
Revenue per 1,000 views: $2.32
Sponsorship revenue: $250.00

The 240,000 qualified views pay $168.00. The deal brings $250.00, gifts $60.00 and the product $450.00, so the month is $928.00 or $11,136.00 a year, which is $2.32 per 1,000 views, higher than the account with nearly four times as many views. The payout is 18.1% of the total, and a $3,000.00 month would need 9.29 deals at $250.00 after everything else, which is more than nine a month. The figures are gross, before the $80.00 of monthly costs and before tax.

Open this example in the calculator →

How Much of Your Salary Should Go to Rent?

You can work out a defensible rent ceiling in about fifteen minutes with nothing more than your payslip and a calculator. By the end of this guide you will know your gross and take-home pay, the rent…

How Much Does It Cost to Drive 100 Miles?

A hundred miles is a nice round trip to price out: one weekend outing, one leg of a longer journey, one week of commuting. By the end of this guide you will be able to work out your own cost for that…

How Much Can You Save by Paying Off Debt Early?

Paying extra toward a loan feels good. But how much does it actually save? In about ten minutes, you can work out the real number for your own debt: how many months you would cut, how much interest yo…

Frequently asked questions

Why is the payout per 1,000 views something I have to enter?

Because it varies enormously and there is no honest single figure to build in. The rate depends on the country the views come from, the age of the audience, the topic and the time of year, and programme rules change. Take the rate from your own dashboard rather than from a number quoted in a video.

The qualified share is a separate input for the same reason: not every view counts towards a payout. If your dashboard shows qualified views, use that ratio here so the estimate matches what you are actually paid.

How much of the total usually comes from the platform?

Often a small part. In the first example the payout is $270.00 of a $1,920.00 month, which is 14.1%, and in the second it is 18.1%. Sponsorships, gifts during live streams and a product make up the rest, and those are the streams a creator can influence directly.

The revenue per 1,000 views line makes this visible, because it divides the whole month by all views. It shows what the audience is worth across every stream rather than what the platform pays for one of them.

How many views would I need to earn a set amount from the payout alone?

Divide the amount you want by the payout rate, then multiply by 1,000 and adjust for the qualified share. At a 45% qualified share and $0.40 per 1,000 qualified views, $1,000 of monthly payout needs about 5,555,556 views every month. A lower rate needs proportionally more.

The calculator shows the figure for $1,000 with your own numbers so you can see the size of it before relying on it. Views also move with the season and with the algorithm, so a month at that level is not a monthly income.

Are the totals gross or net?

The monthly and annual revenue lines are gross: every stream added together, before the costs of running the account and before tax. The revenue after costs line subtracts the monthly costs you enter. Tax is not estimated at all, and it applies to the total rather than to any one stream.

Keep sponsorship income and platform payouts separate in your own records, because they arrive in different ways, are reported differently and are often paid on different schedules. A gross total is a starting point for a tax calculation, not the amount you keep.